For Growth-Minded Law Firms

Built for Law Firms That Are Ready to Move Faster

More inquiries shouldn't mean more intake complexity. PUG helps growing firms respond, qualify, score, deepen, and prepare prospective-client intake without adding more work at every step.

Growth Shouldn't Create an Intake Problem

More inquiries should create more opportunity — not more administrative work. As your firm grows, PUG helps carry more of the intake workload from first contact through attorney preparation, giving your team a structured way to handle increasing demand.

← Fewer InquiriesMore Inquiries →

Without PUG

Calls
Forms
Callbacks

Increasing fragmentation as volume grows

With PUG

CAPTURE
QUALIFY
SCORE
DECIDE
DEEPEN
PREPARE

Same structured pipeline at any volume

More opportunity shouldn't require proportionally more intake complexity.

Illustrative workflow visualization.

See Where PUG Creates Leverage

When You're Busy

PUG keeps the intake conversation moving while your team is focused elsewhere.

Conversational intake
Structured fact collection
Practice- and jurisdiction-aware questions
No static-form dependency

When You're Busy

PUG keeps the intake conversation moving while your team is focused elsewhere.

Conversational intake, Structured fact collection, Practice- and jurisdiction-aware questions, No static-form dependency

After Hours

A prospective client doesn't have to wait for office hours to begin intake.

24/7 digital intake, Immediate intake availability, Contact capture, Structured matter information

When Intake Is Incomplete

PUG identifies what's missing instead of simply handing the problem to your staff.

Gap identification, Targeted follow-up, Contradiction flagging, No unnecessary re-asking

When the Attorney Steps In

The attorney starts with structured context rather than reconstructing the intake.

Key facts, Chronology, Evidence, Open questions, Meeting preparation

Don't Scale the Chaos

One Firm. More Intake Capacity.

Before: Fragmented Intake

CALLSFORMSNOTESCALLBACKSFOLLOW-UPSMISSING FACTSSCATTERED INFO

After: Structured Intake / Prepared Team

1CAPTURE
2QUALIFY
3SCORE
4DECIDE
5DEEPEN
6PREPARE

PUG enters as the intelligence and workflow layer — fragmented information transitions into structured intake.

Sophisticated Intake Without a Generic Script

PUG adapts intake to both the practice area and jurisdiction involved, giving growing firms a more relevant starting point without requiring staff to manually build a different intake path for every situation.

"PUG doesn't replace your firm's judgment. It reduces the work required to get useful information in front of that judgment."

Less Intake Administration. More Human Attention Where It Matters.

1

FIRST RESPONSE

PUG can begin intake immediately.

2

INFORMATION COLLECTION

Conversation becomes structured information.

3

FOLLOW-UP

Missing facts drive targeted questions.

4

QUALIFICATION

Practice- and jurisdiction-aware questioning develops the matter.

5

ASSESSMENT

Four scoring dimensions create a consistent view.

6

DEEPER INTAKE

Remaining gaps can be pursued without restarting the intake.

7

ATTORNEY PREPARATION

Accumulated intake becomes structured meeting context.

Let PUG handle more of the intake work so your team can spend more time practicing law.

Built to Get Your Firm Running Fast

YOUR FIRM

Website

White-label website intake
Practice- and jurisdiction-aware configuration

PUG

Intelligence & Workflow

Capture
Qualify
Score
Deepen

YOUR TEAM

Decision & Representation

Decide
Consult
Represent

PUG provides intelligence and workflow support. The firm decides. The attorney provides legal judgment. PUG never decides representation.

The Firms PUG Was Built For

Built for Firms That Think Differently

1

We want technology to create leverage.

2

We want intake working when our office isn't.

3

We want better information before attorney time begins.

4

We don't want AI guessing about legal matters.

5

We want our people focused where human judgment matters.

If that sounds like your firm, you should meet PUG.

Try PUG Live

Your Intake Intelligence Doesn't Have to Live in a Silo

Use PUG as Your Intake Workspace — or Connect It to the Systems Your Firm Already Uses

PUG Pipeline

Focused intake workspace

1INQUIRY
2PUG
3SCORE / DECIDE
4PUG PIPELINE

For firms that want a focused intake workspace, PUG provides a lightweight pipeline for managing incoming opportunities and next actions.

Existing Firm Stack

Carry intelligence into your systems

1INQUIRY
2PUG
3SCORE / DECIDE
4EXISTING FIRM STACK

For firms with established technology environments, PUG can fit into the existing workflow rather than forcing the firm to abandon its systems.

Integration Options

PUG is designed to fit into established workflows and can carry qualified intake into existing systems — including legal software, practice-management systems, CRM platforms, and enterprise CRM environments.

Legal SoftwarePractice-Management SystemsCRM PlatformsEnterprise CRM Environments

PUG understands the intake ↓ structures it ↓ scores it ↓ the firm decides ↓ the firm acts.

PUG is not "another CRM" — it creates intake intelligence that can drive workflow.

See What Happens When PUG Takes the Intake

Choose a Practice Area

PUG uses your selected practice area and jurisdiction to shape the intake experience.